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Avvo Profile Opt-Out (2026 Guide)

Avvo won't delete lawyer profiles. Customer Care edits unclaimed ones, and lawyers never disciplined and not seeking clients can ask to hide the rating.

Defynta TeamPublished
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Avvo won't delete your lawyer profile. Its support article "Can I delete my profile?" says plainly that it does not remove profiles from its site, and that the information in a lawyer profile is pulled from public records and publicly available information. What it does offer: Customer Care will correct an unclaimed profile for you without your claiming it, lawyers who have never been disciplined and aren't seeking clients can ask for the numerical rating to be hidden, and you can fix the public record Avvo draws on at your state's licensing body.

Avvo is a lawyer directory with ratings and client reviews. Its support center says it creates profiles and collects publicly available data for over 97% of US attorneys, so a profile can exist whether or not you have ever visited the site. Among its sources it lists state bar associations and attorney licensing authorities, court records, attorney websites, association websites, and information lawyers supply to Avvo.

Checked against Avvo's support articles "Can I delete my profile?", "Can I remove my Avvo Rating?", "How does Avvo get information about lawyers?", "How do I edit my unclaimed profile?", "How do I edit my profile?", "How do I claim my profile?", "What is the Avvo Rating?", "What if I get a negative review?" and "Can I delete my question I posted in the Q&A forum?" (none shows a date), its contact page, the Internet Brands privacy policy that Avvo's footer links to (last updated June 23, 2026), Google's help page on refreshing outdated content and California's data broker registry, on October 27, 2026. We read the pages; we did not search for anyone or submit anything.

What Avvo will and won't do

  • It won't remove a profile. "Can I delete my profile?" says Avvo does not remove profiles, and the rating article repeats that it does not remove attorney profiles.
  • It won't change a rating on request. The rating article says Avvo does not "adjust" ratings by request.
  • It will correct wrong information. The delete article asks you to tell Avvo if public information it shows is incorrect, and says it will try to update it.
  • It edits unclaimed profiles for you. "How do I edit my unclaimed profile?" says Customer Care will make any necessary edits to an unclaimed profile on your behalf.
  • It may hide the rating. Attorneys who have not been disciplined and who are not seeking legal clients may ask for the numerical Avvo Rating not to be displayed.

Option 1: have Customer Care correct your unclaimed profile

This is the route to use if your profile shows something wrong, such as an old firm, a closed office, or an address or phone number that isn't your practice's.

  1. Find your Avvo profile and copy its web address.
  2. Write down exactly what is wrong and what it should say, or what should come off.
  3. Email customercare@avvo.com, or call 1-800-441-3596 and choose option 3, during business hours. Avvo's contact page says its team handles inquiries 7am to 4pm Pacific time, Monday to Friday, and should respond within 24 hours.

A suggested wording:

To: customercare@avvo.com

Subject: Correction to my unclaimed profile

I am the attorney shown at [profile link]. I have not claimed this profile and do not want to claim it. Please correct the following: [detail] is wrong; it should read [correct detail]. [The address / phone number] shown is not my practice's; please remove it. Please confirm when the profile has been updated.

Avvo's pages don't say whether Customer Care will take off a detail that is accurate but personal, and they don't mention home addresses at all. They do say Avvo will try to update information that is incorrect, so if a home address is shown as your office, say that it is not your practice address.

Why not claim it? You can claim your profile and edit it yourself: the claim article says you verify your identity through LinkedIn, Facebook, email or phone, then choose a password, and claimed profiles have a Delete option next to each item. But the delete article says that when you claim your profile, Avvo will automatically calculate a numerical Avvo Rating that appears on your profile page and in search results. If you only want something fixed, the Customer Care route above doesn't need an account.

Option 2: ask Avvo to hide your rating

"Can I remove my Avvo Rating?" says attorneys who have not been disciplined and who are not seeking legal clients may request that their numerical Avvo Rating not be displayed on their profile.

Avvo's "What is the Avvo Rating?" article says it does not display a rating on a profile that has not been claimed, so if you have never claimed yours, check whether a rating shows before you ask.

  • What changes. If approved, the article says you will not be included in practice area search results, and the rating article says your profile will show "Avvo Rating Not Displayed."
  • What stays. Your licensing details and client reviews remain visible on your profile.
  • How to ask. The article doesn't give a separate route, so email customercare@avvo.com with your profile link and say that you have not been disciplined and are not seeking legal clients.

The profile itself stays up.

Option 3: fix the record at the source

Avvo names state bar associations and attorney licensing authorities as sources, and its delete article suggests checking with your state attorney licensing body that your public record is up to date. If the bar's public listing shows an address you don't want published, ask your bar or licensing body how to change it; each sets its own rules for what it publishes. Then ask Avvo Customer Care to update the profile to match.

Reviews

"What if I get a negative review?" says reviews must follow the Avvo Community Guidelines. If one doesn't, contact Customer Care to dispute it for possible removal. Avvo also suggests a short, professional public reply within your ethical limits.

If you posted a question on Avvo

Avvo's free Q&A forum is separate from lawyer profiles. "Can I delete my question I posted in the Q&A forum?" says you can't delete a question yourself, but Avvo will: contact it with the email address you used to post the question and a link to the question.

State privacy requests

Avvo's footer links its Privacy Policy and Terms of Use to Internet Brands. The Internet Brands privacy policy (last updated June 23, 2026) is issued by MH Sub I, LLC dba Internet Brands and its affiliates.

  • How to ask. Email privacy@internetbrands.com or use the webform linked in the policy. Say that your request is about avvo.com, since the policy covers Internet Brands and its affiliates.
  • Verification. You give your name, email and state of residence, then click a validation link sent to your email. The policy says Internet Brands may ask for further proof of residency and identity.
  • Agents. Someone can file for you, but they must provide proof of written authorization and name the website or business the request relates to, and you must verify your identity directly unless they have a power of attorney.
  • Limits. Access and deletion requests are allowed up to two times each year.
  • The catch. The policy doesn't mention Avvo or public records. It mentions legal professionals only as people users can contact through its directories, and its deletion right covers personal information "that we collected from you." It gives no general response deadline. A privacy request may not reach a profile Avvo builds from public sources, so use Options 1 to 3 for the profile itself.

What a request covers

  • Corrections on your Avvo profile. That is what Customer Care handles.
  • The rating, if Avvo approves hiding it. The profile, your licensing details and client reviews stay.
  • Not your bar record. That belongs to your state's bar or licensing body.
  • Not other directories. Avvo's pages cover Avvo only. Check other lawyer directories one by one.

How long does it take?

Avvo's contact page says its team should respond within 24 hours, on weekdays. None of the support articles we read gives a timeframe for making an edit or for deciding on a request to hide a rating. The Internet Brands privacy policy gives no general response deadline.

If it doesn't work

  • Follow up with Customer Care. Reply to your first email, with the profile link and the date you first wrote.
  • Write to Internet Brands. The privacy policy gives MH Sub I, LLC, Privacy Office, 909 N. Pacific Coast Highway, 11th Floor, El Segundo, California 90245.
  • Clear the old search result. Once the profile has changed, Google may still show the old version. Google's Refresh outdated content tool is for content that has been removed from a page but still appears in Google Search: click Request refresh, enter the page's address and submit. See how to remove your home address from Google search results for the wider picture.

Avvo isn't one of the sites in Defynta's free scan, and Defynta doesn't file requests with it: this one is do-it-yourself.

Who runs Avvo. Avvo's footer reads "© Avvo Inc." and links its privacy policy and terms to Internet Brands; the privacy policy names MH Sub I, LLC dba Internet Brands, in El Segundo, California. MH Sub I, LLC is on California's data broker registry (searched October 27, 2026), but its entry describes connecting consumers to car dealerships or lenders and doesn't mention Avvo. Don't count on a registry-based request reaching an Avvo profile; ask Avvo directly. For how the registry works, see California's Delete Act and data broker deletion.

Related pages

Full list: the master opt-out guide.

Frequently asked questions

Can I delete my Avvo profile?

No. Avvo's support center says it does not remove profiles, because they are built from public records and publicly available information. You can have wrong details corrected, and if you have not been disciplined and are not seeking clients, you can ask for your rating to be hidden.

I never signed up for Avvo. Why do I have a profile?

Avvo says it creates profiles and collects publicly available data for over 97% of US attorneys, from sources including state bars and licensing authorities, court records, and attorney and association websites.

Will claiming my profile let me delete it?

No. Claiming lets you edit the profile, but Avvo says a claimed profile gets an automatically calculated numerical rating that appears on the profile and in search results.

Can I remove my Avvo rating?

Only if you have not been disciplined and are not seeking legal clients. Avvo says it doesn't display a rating on an unclaimed profile in the first place. If Avvo approves, the rating isn't displayed and you drop out of practice area search results, but your licensing details and client reviews stay visible.

Will a state privacy deletion request remove my profile?

Probably not on its own. The Internet Brands privacy policy that Avvo links to doesn't mention Avvo or public records, and its deletion right covers personal information collected from you. Use Customer Care for the profile.

Does it cost anything?

Avvo's rating article says your basic profile and rating are free. None of the pages we read mention a fee for corrections or for hiding a rating.


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